Twitter Forces NASCAR TV Truth
Fox Broadcasters werenâ€™t giving viewers the entire story when the Daytona 500 was red-flagged due to a large hole that developed in the track during the race.
It wasnâ€™t until an uprising on Twitter occurred that FOX admitted there would be a lengthy delay.
As track workers made a fast but unsuccessful attempt to repair the track Fox Broadcasters stated that racing would resume in 10 to 12 minutes.
That turned into 1 hour and 40 minutes on the first attempt, and 40 minutes on the 2nd attempt.
It didnâ€™t take long for the print and online media folks gathered at the track â€“ along with fans in the grandstands â€“ to start giving the facts via Twitter. And it wasnâ€™t long after that Fox admitted there was a bigger problem.
I donâ€™t blame Fox for wanting to hold onto its TV audience, but we werenâ€™t getting the full story.
Twitter brought us the story instantly, and without filters.
I suggest you sign up for Twitter today, if you havenâ€™t already.