Twitter and NASCAR Fans
Twitter Forces NASCAR TV Truth
Fox Broadcasters weren’t giving viewers the entire story when the Daytona 500 was red-flagged due to a large hole that developed in the track during the race.
It wasn’t until an uprising on Twitter occurred that FOX admitted there would be a lengthy delay.
As track workers made a fast but unsuccessful attempt to repair the track Fox Broadcasters stated that racing would resume in 10 to 12 minutes.
That turned into 1 hour and 40 minutes on the first attempt, and 40 minutes on the 2nd attempt.
It didn’t take long for the print and online media folks gathered at the track – along with fans in the grandstands – to start giving the facts via Twitter. And it wasn’t long after that Fox admitted there was a bigger problem.
I don’t blame Fox for wanting to hold onto its TV audience, but we weren’t getting the full story.
Twitter brought us the story instantly, and without filters.
I suggest you sign up for Twitter today, if you haven’t already.