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Texas Motor Speedway set to change controversial Dale Jr billboard

It looks like the Texas Motor Speedway billboards featuring Dale Earnhardt Jr are coming down. It seems that Kelley Earnhardt Elledge had a discussion with Eddie Gossage, the President of TMS, and the speedway agreed to change the Dale Jr signs.

The new billboards will still feature Earnhardt Jr – but will read “Reason #88: New Car Smell,” instead of “Reason #88: Step-mom.”

 

The billboards featuring Tony Stewart, Jimmie Johnson and Jeff Gordon will remain unchanged.

At least the signs got some attention, and likely sold more than a few tickets for Texas Motor Speedway.

Since Dale Earnhardt Jr announced that he was leaving his stepmother’s company to drive for Hendrick Motorsports starting in 2008 there has been much public criticism of Teresa Earnhardt. First because she wouldn’t give Junior 51% ownership in DEI, and later when she refused to give up Dale Jr’s No. 8.

It looks like this billboard was the equivalent of throwing gasoline on a campfire – it stirred up the controversy all over again.

There are also some intriguing billboards featuring Tony Stewart , Jimmie Johnson and Jeff Gordon. Those aren't set to change.

You can’t blame the Earnhardt’s for wanting to move on. Maybe it’s time to put all this behind us and move on – at least until the next time. You never know what will come up next.

   
 
 
 
   
 
 
 
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