A Digg NASCAR Sponsorship
Dale Jr & Girlfriend Amy Reinman | Photo
Digg and NASCAR A Perfect Fit
Why is it that there are no technology sponsors in NASCAR?
Race fans are way more tech savvy than most high tech firms give them credit for. NASCAR would be the perfect advertising platform for a company like Digg to reach new members – millions of new members.
Digg definitely has the money. The company, founded by Kevin Rose pictured here, made $60 million in 18 months.
There are literally 30 million NASCAR fans out there today, and those fans are some of the most brand loyal you will find anywhere.
You don’t see Dale Earnhardt Jr.’s fans drinking Mello Yello – they drink Mountain Dew or AMP Energy Drink.
You don’t see Tony Stewart’s fans shopping at Lowe’s – they go to The Home Depot.
A high-tech firm like Digg, or eBay, or Amazon would be the perfect match for NASCAR.
The company would gain instant credibility with 30 million brand loyal fans that would support these sites by becoming loyal repeat visitors and members.
So, Kevin Rose are you listening?
NASCAR is ready and waiting for you.
There are sponsorships available to put your name on a race car. How about the No. 8 Digg Chevrolet driven by Aric Almirola. That would be a great fit.
Maybe you would prefer to sponsor a race. The Digg Firecracker 400 at Daytona has a nice ring to it.
If Sprint ever decides to leave as the title sponsor you may even want to consider sponsoring The Digg Cup, and the Digg Chase for the Championship.
Why aren’t there more technology sponsors in NASCAR? It would be a win for both parties.
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